How to build an investor pipeline from scratch
Most first raises stall because the founder ran out of qualified names, not because the pitch was wrong. Here is how to build the list, tier it, and keep it moving.
RESOURCES
Founder resources
Practical guides on raising a round, keeping investors updated, and running the company after the money lands. Written for early stage founders.
What metrics to report to your board every month
Seven numbers, the same seven every month: cash, net burn, runway, revenue against plan, growth rate, retention, and headcount. Why the set matters more than the charts.
Pre-Seed vs. Seed vs. Series A: What Changes at Each Stage?
What changes as a startup moves from proving an idea to building a business that can scale?
Burn Rate vs. Burn Multiple: What’s the Difference?
Two metrics that tell you very different things about the health and efficiency of your business.
Office Hours: The 10 Questions We Hear Most From Founders
The questions founders ask when they're trying to figure out what to do next.
What Do Investors Look for in a Startup? 10 Things They Evaluate Before Writing a Check
The questions investors are actually trying to answer when they look at an early-stage company.
What to include in a startup data room
Investors ask for the same six categories of document at seed. Build the room before the first pitch and diligence becomes a conversation instead of a file hunt.
How to write an investor update founders actually send
A monthly investor update has five parts and one rule: send it on the same date every month, in the same shape, whether the month went well or not.
Stop running the raise out of a spreadsheet.
Set up your investor pipeline, data room, and monthly updates in one place, and always know where the round stands.
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